links for 2008-03-04

10 thoughts on “links for 2008-03-04

  • Michael Brandon

    And will the new http://www.untouchedworld.com website be properly Search Engine Optimised from day one? Unfortunately, I doubt it. I have added a diary entry for 1 April 2008 when they say they are launching. Their existing website certainly shows no sign of SEO.

    New Zealand web development has not yet reached a stage where websites are in general done properly for the search engines.

    But then again, http://www.fashionz.co.nz shows how a measure of SEO can work wonders. So I look forward to being wowed.

    Reply
  • Michael Brandon

    And will the new http://www.untouchedworld.com website be properly Search Engine Optimised from day one? Unfortunately, I doubt it. I have added a diary entry for 1 April 2008 when they say they are launching. Their existing website certainly shows no sign of SEO.

    New Zealand web development has not yet reached a stage where websites are in general done properly for the search engines.

    But then again, http://www.fashionz.co.nz shows how a measure of SEO can work wonders. So I look forward to being wowed.

    Reply
  • Simon

    Good point, Michael. I suspect copywriting, usability and SEO are three essential parts of website building that don’t currently fit into design shops’ way of doing things. Yet.

    Reply
  • Simon

    Good point, Michael. I suspect copywriting, usability and SEO are three essential parts of website building that don’t currently fit into design shops’ way of doing things. Yet.

    Reply
  • Simon

    Good point, Michael. I suspect copywriting, usability and SEO are three essential parts of website building that don’t currently fit into design shops’ way of doing things. Yet.

    Reply
  • Michael Brandon

    Its 1 April, and the untouchedworld website is yet to shows its new version. Web development is not the easiest occupation in the world. I wonder when the new version will be online?

    Reply
  • Michael Brandon

    Its 1 April, and the untouchedworld website is yet to shows its new version. Web development is not the easiest occupation in the world. I wonder when the new version will be online?

    Reply
  • Michael Brandon

    Its 1 April, and the untouchedworld website is yet to shows its new version. Web development is not the easiest occupation in the world. I wonder when the new version will be online?

    Reply
  • Michael Brandon

    The website of a world acclaimed clothing brand has been launched. And has it received the absolute best of web development that it deserves?

    A well designed and functional website (or that is what many would think). Nice url’s.

    BUT – NO THOUGHT TO SEARCH ENGINE OPTIMISATION!!!!!

    This is so typical of websites that I come across, and is incredibly sad. That a big development company like estaronline.com with a client base of “name” companies is not able to demonstrate any search engine optimisation apart from friendly url’s.

    I won’t give all the details, but here is a small analysis:
    – The home page is able to be accessed via 8 url’s – see how many you can find
    – the title of the homepage – “untouched world” – I bet there are some search phrases that the general public would be looking for, that untouched world would appreciate being found for. More than just the phrase “untouched world”. What about clothing, fashion, green and ethical fashion and related phrases

    – so few words on each page. Quite apart from the titles, without a minimum of a paragraph on each page, there are too few words on each page to enable individual pages to easily rank on Google.

    – no use of nofollows
    – they allow the https to be accessed for all pages
    – great to see that there is a redirect from http://www.untouchedworld.co.nz to http://www.untouchedworld.com, but the redirect is a 302 temporary redirect. It should be a 301 redirect.

    And so the list goes on.

    Every website deserves to be found by the search phrases the describe its main products and services. Yes, the competition for clothing and fashion related phrases is high, but getting the words right on the pages, and getting the website mechanics are first steps that ought to be taken. Once the website ages, and a linking strategy is worked on for competitive phrases, then it would be able to rank on Google. A website and business as grand as untouched world deserves such world class web development and search engine optimisation expertise.

    A website should be a marketing tool, not just another brochure that must be personally given to people – they are the only people that will find the website, those that know the brand from other sources.

    estaronline – come to my Search Engine Optimisation seminars in May 2008

    While I certainly could search engine optimise the untouched website, I would much rather that web developers optimise each of their own clients websites as at the time that they are created, and not as an add on exercise by someone like my company SearchMasters.

    Reply
  • Michael Brandon

    The website of a world acclaimed clothing brand has been launched. And has it received the absolute best of web development that it deserves?

    A well designed and functional website (or that is what many would think). Nice url’s.

    BUT – NO THOUGHT TO SEARCH ENGINE OPTIMISATION!!!!!

    This is so typical of websites that I come across, and is incredibly sad. That a big development company like estaronline.com with a client base of “name” companies is not able to demonstrate any search engine optimisation apart from friendly url’s.

    I won’t give all the details, but here is a small analysis:
    – The home page is able to be accessed via 8 url’s – see how many you can find
    – the title of the homepage – “untouched world” – I bet there are some search phrases that the general public would be looking for, that untouched world would appreciate being found for. More than just the phrase “untouched world”. What about clothing, fashion, green and ethical fashion and related phrases

    – so few words on each page. Quite apart from the titles, without a minimum of a paragraph on each page, there are too few words on each page to enable individual pages to easily rank on Google.

    – no use of nofollows
    – they allow the https to be accessed for all pages
    – great to see that there is a redirect from http://www.untouchedworld.co.nz to http://www.untouchedworld.com, but the redirect is a 302 temporary redirect. It should be a 301 redirect.

    And so the list goes on.

    Every website deserves to be found by the search phrases the describe its main products and services. Yes, the competition for clothing and fashion related phrases is high, but getting the words right on the pages, and getting the website mechanics are first steps that ought to be taken. Once the website ages, and a linking strategy is worked on for competitive phrases, then it would be able to rank on Google. A website and business as grand as untouched world deserves such world class web development and search engine optimisation expertise.

    A website should be a marketing tool, not just another brochure that must be personally given to people – they are the only people that will find the website, those that know the brand from other sources.

    estaronline – come to my Search Engine Optimisation seminars in May 2008

    While I certainly could search engine optimise the untouched website, I would much rather that web developers optimise each of their own clients websites as at the time that they are created, and not as an add on exercise by someone like my company SearchMasters.

    Reply

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