Innovation is crucial to business growth, but it remains a mystery to many. Recently Simon attended a workshop by The Hive Innovation and shares some of the gems.
Mentioned in this episode:
- Michael Gerber’s The E-Myth , which defines the difference between creativity and innovation.
- Thanks to Aronado for your feedback that our show is "down to earth". We try to be!
- And Simon reviews the high-tech marketing classic Crossing the Chasm .
And, as always…