Jump In #24: Flashmobs and Generation C

We go conga dancing in the shopping mall today, participating in a Flashmob, and asking what’s the thinking behind it.

It’s a glimpse of the future of marketing, when “consumers” are just as likely to create content as to consume it. Learn more about Generation C.

More information:

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7 thoughts on “Jump In #24: Flashmobs and Generation C

  • Pingback: iJump.co.nz » Audiopodcast » (Audio) Jump In 24: Flash mobs and Generation C

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  • Adam Daniel Mezei

    Simon, this was great! We’re going to be pulling a few of these, methinks, sometime VERY soon in the former Czechoslovak capital — when I saw this I had another one of those eureka moments. Nice summarizing of things into three categories — content creators, content consumers, and the content aggregators.

    Have I mentioned that you’re a pro at these casts now? My goodness — check out that camera movement, baby!

    Reply
  • Adam Daniel Mezei

    Simon, this was great! We’re going to be pulling a few of these, methinks, sometime VERY soon in the former Czechoslovak capital — when I saw this I had another one of those eureka moments. Nice summarizing of things into three categories — content creators, content consumers, and the content aggregators.

    Have I mentioned that you’re a pro at these casts now? My goodness — check out that camera movement, baby!

    Reply
  • Pingback: Simon Young » Blog Archive » “Weekly” Roundup, 3 June 2008

  • Ron Mader

    Very clever demonstration of creating content. We look forward to seeing more from the movers and shakers in Auckland. Fine sombrero, Simon!

    Reply
  • Ron Mader

    Very clever demonstration of creating content. We look forward to seeing more from the movers and shakers in Auckland. Fine sombrero, Simon!

    Reply

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