Behind the scenes of Blinka.me – iJumpTV 61

Blinka.me is a “social reconnection service” launched in New Zealand and featured recently on ReadWriteWeb. We interviewed CEO Duncan Shand about what Blinka.me is, and how it came into being. Inspiration for all new startups!

In a nutshell: social media is essential to launch a new startup cost-effectively, but don’t forget a great, simple concept, good design and offline activity.

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